What you’re about to witness above could be misconstrued as cruel and unusual punishment. But, in reality, it’s just late-night talk show host Jimmy Kimmel having a laugh thanks to some loyal viewers answering his call.

Patriots QB Tom Brady admitted this week that he still is bothered by memories of New England’s loss to the Giants in Super Bowl XLII four years ago.

We are now 12 days from the Super Bowl. In other words, the 12 longest days of the year!

We are now 13 days from the Super Bowl. Or in other words, the 13 longest days of the year!

Who would you invite to the Super Bowl if you had an extra ticket? Your brother? Dad? College buddy? Significant other? (If you have a significant other, he or she might not be significant much longer if they’re not your first pick.)

Ninety-four-year-old Ed Sabol became the oldest man ever inducted to the Pro Football Hall of Fame earlier this year. See how the founder of NFL Films changed the way we watch sports and earned the gratitude of generations of NFL stars when “A Football Life: Ed Sabol” premieres on NFL Network Thursday at 10 p.m. ET.

After a one time move to the mainland when the Pro Bowl was played in Miami last year, this season’s display of the league’s best will be back at Aloha Stadium in Hawaii, which is just fine by Cowboys’ TE Jason Witten.

Today’s trivia question: How many players have won both the Heisman Trophy and the Super Bowl MVP?

No fans in the stadium as yet but there seem to be squadrons of planes pulling advertising banners overhead. From a distance, the stadium looks like a hornets’ nest with swarms of the darn things – everything from pizza commercials and ESPN promos to car-wreck insurance. I wonder if that’s an omen.

While the media frenzy continues down on Radio Row, there’s a food frenzy going on two floors up here at the Broward County Convention Center. That’s where 35 of America’s best chefs from around the country –- along with their staffs — are busy preparing an intimate dinner… for 3,000 guests.

Steelers receiver Hines Ward would much rather be playing in the Super Bowl, but while he’s in town for events during the week, he at least offered up his prediction for the game.

MIAMI – If the Super Bowl is really all about the events that surround the game rather than the game itself (please see my opening blog this week for verification!), then that supporting cast of events are all about things like the Dog Bowl 2010: Touchdown Treats Championship.

I think it must now be official. It’s the Brit Bowl.

Okay, you’re hearing from all the experts this week, now let me offer an alternative opinion on all the hype and hoopla that is Super Bowl week and tell you what it’s really all about.

Would you trade three Super Bowl wins and a Hall of Fame ring for a perfect season? I can see the allure.