Agent’s own combine produces head coaches, GMs

INDIANAPOLIS — College prospects aren’t the only ones auditioning at the NFL Scouting Combine. Some assistant coaches and front-office types are doing the same.

Super agent Bob LaMonte, who represents 50 coaches (including Andy Reid, John Fox, Steve Spagnuolo, Leslie Frazier and Pat Shurmur) and club executives (including Mike Holmgren), camps out here each year at this time to interview prospective clients looking to eventually become head coaches and general managers.

LaMonte’s Professional Sports Representation, Inc., which he operates with his wife, Lynn, works strictly on a referral basis. The LaMontes annually identify a half-dozen or more young offensive and defensive coordinators and assistant GMs they believe have the greatest potential for advancement, then schedule sessions with them during the combine.

In between assessing the talents of the 329 college players working out in Lucas Oil Stadium, the coordinators and assistant GMs meet with LaMonte, who always sets up shop at the same table of the same restaurant of one of the major downtown hotels housing NFL team personnel. He and consultant Matt Baldwin put the candidates through their paces — not unlike the way players show their wares in the 40-yard dash, the vertical jump and the bench press — over breakfast, lunch and dinner.

“The most significant aspect of having these interviews is trying to find out not just the character, which is of supreme importance, but are they there to try and get better in the profession and think we can help them or do they already know it all?” LaMonte said. “If they’re the former, they become part of the family. If they’re the latter, they don’t. For us, it’s not about recruitment. It’s about finding the right person.”

Once a coordinator or assistant GM becomes a client, PSR puts him through a six-month training program to prepare for an eventual interview with a team.

“Our process is all about teaching,” said LaMonte, a former high school history teacher who only represents coaches and administrators in the NFL. “Over the years, we hope that people that come to us are looking for someone that can help them get better.”

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