“I’m really honored to be a part of this great tradition and great partnership between the Dallas Cowboys and the Salvation Army,” Urban told Dallascowboys.com. “It’s gonna be amazing playing in Cowboys Stadium in that environment at halftime of the Thanksgiving game!”
Urban’s performance will be part of the Salvation Army’s Kettle Kickoff, the start of the organization’s annual red-kettle fundraising campaign. This is the 14th year the charity has used this high-profile platform to launch its holiday season.
The kettle campaign has raised more than $1.3 billion since the partnership with the Cowboys began in 1997, including a record $139 million last year. Fans even have a chance to get in on the action and win an expense-paid trip to Dallas for the Nov. 25 game versus the defending Super Bowl champion New Orleans Saints by signing up to be an Online Red Kettle virtual bell ringer at www.onlineredkettle.org.
The nationally televised halftime performance has become an annual Thanksgiving tradition for fans and viewers over the past 13 years.
– Tiffany Shine