Jets living up to mantra that talk is golden

Perhaps what we saw of the Jets on HBOs Hard Knocks was simply a prelude to what we’ll be hearing during the season. The Jets have taken on an all-or-nothing mantra this season, and aren’t afraid to talk about it. Ever. All you have to do is listen.

Check out some of the comments Manish Mehta of the New York Daily News included in his 2010 season preview of the Jets:

Calvin Pace:  “We know what we got to do. We talk about it every day. It’s ingrained in us. It’s win or else.”

Antonio Cromartie: “We’re the Miami Heat of football.”

Dustin Keller: “Some people may think if we took a step closer and just got there, that’d be enough. But it’s not at all. This team is basically Super Bowl or bust.”

More Keller:  “I’m surprised that we got guys for as cheap as we did. We went out and got the best guys out in the market. We have all the right tools now. There’s no reason why we shouldn’t win this thing. We got to win now.”

Mark Sanchez:  “We have one goal. If we don’t accomplish it, we fail.”

Santonio Holmes:  “When you walk around with a target on your back, you’re asking for it. Well, we’re not asking for it. We’re going to take it.”

Rex Ryan: “Is it going to be easy? Hell no. There’s no guarantee that this is going to happen. But I sense it’s going to happen. I really believe that we’re going to do this thing. In my heart, I think this is the time.”

You get the idea.

Ryan did take the time to utter that it won’t be easy, but the Jets have put a bullseye on their backs, and we’ve discussed in this space not everyone around the NFL is going to like the woofing. High internal expectations — especially ones made public — are one thing, but now the Jets have to deliver. This can really only go one of two ways for the Jets.

OK, so let’s hear it from you, NFL Nation: Does all the talk help or hurt the Jets?

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