NFL explains ‘Who Dat’ position
Published: February 1st, 2010 | Tags: New Orleans Saints, Who Dat
The NFL cleared up a perceived controversy over the “Who Dat” trademark.
The league is challenging the sale of items that use “Who Dat” in connection with the Saints’ trademarks or logos. The league isn’t interested in chasing down merchandise that merely has “Who Dat” logos.
“‘Who Dat,’ we do not claim to own by itself,” NFL spokesman Brian McCarthy told the New Orleans Times Picayune. “It’s when ‘Who Dat’ is used in conjunction with Saints marks that it’s a problem.”
McCarthy said the league will only become involved when the “Who Dat” is advertised as official Saints or NFL gear.


