Published: August 17th, 2009 | Tags: Kansas City Chiefs
RIVER FALLS, Wis. — The Kansas City Chiefs are beginning their final week of training camp here, and when they depart for Friday night’s preseason game to face the Vikings in nearby Minneapolis, they’ll be gone for good.
Beginning next summer, the Chiefs will hold camp on the campus of Missouri Western State University, which puts them much closer to Kansas City.
The move is part of the Chiefs’ contribution of $13 million in tax-credit money to Missouri Western for the construction of an indoor practice facility. The tax credit came from the renovation of Arrowhead Stadium.
It will put the Chiefs much closer to their fans; Missouri Western is only an hour drive from K.C., compared to the seven-hour drive to the University of Wisconsin-River Falls. Consequently, few Chiefs fans have made the annual summer trek since the team began training here in 1991. Fans in this area mainly root for the Vikings or the Packers.
In the days when NFL teams sought seclusion during camp, this was an ideal place. But the emphasis now is capitalizing on marketing opportunities with fans; holding camp at a team’s own facilities or at least closer to home helps achieve that.