When the Kansas City Chiefs hired Todd Haley to take over as their new head coach, it made WR Dwayne Bowe an even more attractive option in fantasy football.
Haley was wide receivers coach for the New York Jets (1995-2000) and Chicago Bears (2001-2004), wide receivers coach/passing game coordinator for the Dallas Cowboys (2005-2007) and the offensive coordinator for the Arizona Cardinals (2007-2008).
Under Haley’s watch, WR Keyshawn Johnson recorded his two best fantasy seasons with a combined 172 receptions, 2,301 yards and 18 touchdowns from 1998-1999.
While in Chicago, Haley helped WR Marty Booker’s transformation from waiver-wire fodder to fantasy superstar.
After two unproductive seasons, Booker would catch 100 passes for 1,071 yards and eight touchdowns under Haley in 2001. He followed that up with 97 catches, 1,189 yards and six scores in 2002.
Haley would move on to Dallas in 2005, where he coached Johnson and WR Terry Glenn before the team added WR Terrell Owens the following season. Owens (85 receptions, 1,180 yards, 13 touchdowns) and Glenn (62 receptions, 1,136 yards, seven touchdowns) would both have productive campaigns in 2006.
The next destination for Haley was Arizona, where he would run the offense that includes fantasy superstars like QB Kurt Warner, WR Larry Fitzgerald and WR Anquan Boldin.
Warner, who was thought to be washed up after a short stint with the New York Giants, threw for a combined 8,000 yards and 57 touchdowns in two seasons under Haley. Fitzgerald and Boldin established themselves as elite wideouts, and the former is now the top-rated player at his position for 2009 fantasy drafts.
Haley’s offense also produced three different 1,000-yard wide receivers (Fitzgerald, Boldin, Steve Breaston) last season.
With so much success coaching the position during his time at the NFL level, Haley is almost certain to help Bowe take the next step in his development as a top-notch fantasy wideout.
In fact, I’d expect the third-year wideout to improve on his 2008 totals — 86 receptions, 1,022 receiving yards and seven touchdowns. Consider him an attractive breakout candidate across the board.
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